DIGITAL MARKETING AND CUSTOMER LOYALTY IN BUSINESS-TO-BUSINESS PHARMACEUTICAL DISTRIBUTION: EVIDENCE FROM WHOLESALE PHARMACIES IN MWANZA CITY, TANZANIA
PP:
- Rosemary Magoiga1, Sr. Dr. Deusdedita Lutego2 & Dr. Laurent Masui3
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
Effect of Multichannel Media Exposure on Cosmetics Purchase Intentions of Beauty and Cosmetics Products: A case of GNICE Solutions Company in Nyamagana District, Mwanza, Tanzania
PP:
- Manangwa Lilian Louis1, Dr. Sr. Deusdedita Lutego2 , Dr Sylvester Jotta3
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
BUSINESS INTELLIGENCE ADOPTION IN MANAGEMENT CONTROL AND ORGANIZATIONAL PERFORMANCE OF CAMEROONIAN SMES: A SOCIOTECHNICAL ANALYSIS
PP:
- MAYEGLE NGO NGUIDJOL Solange
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
Influence of Pricing Strategies on Firm Performance of Motor Vehicle Insurance: A Case of Selected Companies in Mwanza City, Tanzania
PP:
- Abdul Farahani , Dr. Gerry Batonda2 & Sr. Dr. Deusdedita Lutego3
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
PP: 44-51
- DOI:10.5281/zenodo.23508102
- Jacob Olubukola OLAD Abimbola Yetunde ABIODUN2 Jolaolu Olumide OYELEYE3 Bolarinwa Stephen OJO4
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
PP: 35-43
- Flavian, Donatha1, Dr. Laurent Masui2 Dr.Sr. Deusdedita Lutego3
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
PP: 28-34
- DOI:10.5281/zenodo.23438365
- Dr. Mana Hari Dhakal , Amrit Dhakal2 Ishwory Dhakal3
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
PP: 20-27
- Omosigho, Abiola Adefunke1 & Oludipe, Emmanuel Oladimeji2
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
PP: 12-19
- 1Ekok, J. N.,2Akor, C.A., 31Negedu, C.B., 3Odobi, D.O.,3Okpanachi , G.E and 4Opaluwa, F
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
PP: 01-11
- Cyril Ositadinma Ozor, PhD
- Global Scientific and Academic Research Journal of Economics, Business and Management 5(10)
