DIGITAL ECONOMY AND SOCIAL PLATFORMS AS AN EFFECTIVE TOOL FOR THE DEVELOPMENT OF SOCIETY IN ARMENIA
The article discusses the significance and influence of social networks and platforms, digital technologies on the development of modern society – economics, social environment, human factor.
Methods: the methodological basis of the study was the methods of scientific analysis, including methods of the logical approach, comparative analysis and generalization.
Results: The digital future of the VP region and each individual eastern partner country-Armenia, Azerbaijan, Georgia, Moldova and Ukraine also depends on the human factor: investment, cooperation, joint agreements, legislation and general standards.
Conclusion: The effectiveness of the influence of digital transformation must be evaluated in the context of the digital maturity of society and business environment, as one of its main components, and here the state with different national projects and programs of state and private financing can play an important role here.
The article examines the importance and influence of digital technologies on the development of modern society – the economy, the social environment, and the human factor. The subject of the study is the main components of Armenia’s digital economy and digital platforms. The purpose of the study is to identify trends and directions and problems of the development of digital platforms in Armenia. The digital economy in Armenia is in a stage of growth, the dynamics of which depends on the rapid development of innovative technologies in all spheres of the economy, education and society. The methodological basis of the research is based on the methods of scientific analysis, including methods of logical approach, comparative analysis and generalization.
Keywords: digitalization, economics, online platforms, digital transformation, social networking sites
