The Role of Artificial Intelligence in Optimizing Sustainable Architectural Design
This study aims to analyze the effects of the utilization of Artificial Intelligence (AI) and architect competency on architectural design efficiency, as well as to examine the moderating role of architect competency in this relationship. The research background is based on the observed underutilization of AI in architectural practice due to limitations in human resource competencies. This study employs a quantitative approach using Partial Least Squares-Structural Equation Modeling (PLS-SEM) through SmartPLS, with a total of 394 architects and related practitioners as respondents. The results indicate that AI utilization has a positive and significant effect on architectural design efficiency. Architect competency is also found to have a positive and significant impact on design efficiency. Furthermore, architect competency serves as a moderating variable that strengthens the relationship between AI utilization and architectural design efficiency. These findings emphasize that the success of technology implementation depends not only on the technology itself but also on users’ ability to optimize it. This study contributes by integrating technological and human resource factors into a conceptual model to enhance architectural design efficiency in the digital era.
Keywords: Artificial Intelligence, Architect Competency, Architectural Design Efficiency.
