The trend of using personal finance management apps among young people
The article studies the trend of using personal finance management apps among young people in Vietnam based on factors affecting the behavior of using personal finance management apps. Using desk research and sociological survey methods, the aim is to determine the trend of using personal finance management apps among young people. Data was collected from a survey of 255 young people in Vietnam. The results show that young Vietnamese people tend to choose apps mainly for the purpose of recording expenses; Focus on feature diversity, ease of use, flexibility, and personal experience; The main usage goals are still inclined towards short-term needs such as tracking spending, helping users feel more in control and reducing financial pressure. From there, the study recommends that application development businesses improve features and enhance app security.
Keywords: trends, personal finance management apps, young people
