Policy communication through the entertainment industry and the Late Night Talk show in the United States – When Political content becomes consumer’s entertainment content
This article explores the method of policy communication in America following the entertainment model, specifically late-night talk show. This article will introduce the content and influence of these programs in general and the hosts in particular. Its influence is massive not only on the entertainment industry but also on the awareness of the audience/people of the country, thereby becomes the official but informal discourse for the government’s political and social policies and shaping the thinking of society. The article will also generalize how this model has gradually weakened and some difficulties of the American government in building the people’s trust toward the government and its agencies.
Keywords: policy communication, late-night talk show, talk show host, entertainment content